Thursday, January 12, 2012

#smokedbywindowsphone at the CES

At the CES 2012, every promotion
1. bring in a crowd
2. leave an impression
3. send people off with a message to share

This promotion was very simple. Give away $100 to anyone who is able to update their Facebook and Twitter with the same message message faster than the Windows Phone representative. However, if you lose, you need take a mug shot holding up a sign that says "My phone just got smoked by Windows Phone". Check out the video for the execution. Great strategy!

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